The Current & Future State of Healthcare

A training program on:

$ 650
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elevate Your Professional Game

On your time and applied to your business environment

Marketplace Knowledge

Immediately access e-modules thoroughly covering the shifting healthcare landscape

Learning On Your Time

E-modules accessible for 90 days and many live discussion dates to select from

Apply Your Learning

Live discussion presents an opportunity to discuss learning relevant to you

Improved Customer Engagement

Understanding your customer's business allows for more meaningful conversations

Revealing Pressures Behind Healthcare Decisions

What's Included

Insightful information via 3 e-learning modules

E-learning modules viewable on mobile or desktop

Access to modules available for 90 days after purchase

THE INTEGRATED DELIVERY NETWORK BUSINESS MODEL

The business operations of IDNs are becoming more sophisticated. This module describes how those business operations can impact product access.

Learning Objectives:

  • Recognize and define the business models of your integrated delivery system customers
  • Analyze the impact the customer’s business model may have on their perception of your products
  • Begin to adjust your account strategies based on the customer’s business model

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    Course of Interest:


    THE INTEGRATED DELIVERY NETWORK BUSINESS MODEL

    The business operations of IDNs are becoming more sophisticated. This module describes how those business operations can impact product access.

    Learning Objectives:

    • Recognize and define the business models of your integrated delivery system customers
    • Analyze the impact the customer’s business model may have on their perception of your products
    • Begin to adjust your account strategies based on the customer’s business model

    See ProFusion's Course Catalog for a full list of market access training modules

    MARKETPLACE PRESSURES

    Appropriate for “level-setting” an entire team on how managed care pressures are forcing providers to change their business models

    Learning Objectives:
    • Visualize how coordinated care is changing the way health care services are delivered to patients
    • List the new compensation models and how they make physicians accountable for more than delivering services to patients
    • Draw the new lines of negotiation that occur between consolidated physician groups and the payers who reimburse them for services
    • Contrast the traditional business model of a private physician practice with the new model being created by today’s shifting health care marketplace

    See ProFusion's Course Catalog for a full list of market access training modules

    THE EVOLVING PAYER BUSINESS MODEL​

    Payers are adapting to the evolving healthcare landscape. This module compares the old payer business model to how they operate in today's environment

    Learning Objectives:

    • Understand how risk‐based contracts with providers are becoming more prevalent
    • Describe the new stakeholder category created by consolidation with PBMs and Specialty Pharmacies
    • Explain the impact of healthcare reform laws and regulations on payers

    See ProFusion's Course Catalog for a full list of market access training modules

    A LIVE WEBINAR DISCUSSION

    The Live Discussion pulls through concepts learned and demonstrates real-world examples. Come prepared to think constructively about your business environment as it relates to  the topics discussed.

    Real-world application via Live Discussion

    Engage with peers and a healthcare marketplace SME

    Multiple Live Discussion dates to choose from

    Upcoming Live Discussions

    A frequently updated list of scheduled live webinar discussions (in Eastern Time).  Enroll in the session time that works for you after purchasing the program.

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    Stay Updated on New Material

    As the market access environment changes, relevant topics will be covered through new programs. Subscribe below to be the first to know about new MAP Program topics and added dates for existing Programs.





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      Expand Your Learning

      Understanding product access doesn’t stop here. Learn how other market trends could be impacting your customers and thus your business strategies!

      Marketplace Blog

      Fractures in The 340B Program

      The 340B Program remains controversial. Hospitals and other Covered Entities (providers qualified to buy drugs at 340B prices) that benefit from the program describe it as a lifeline that keeps

      The Impact of Medicare Price Negotiations

      The Inflation Reduction Act (IRA) passed on August 16th, 2022 brings big changes for the pharmaceutical industry. On August 31st we had a live discussion on the law’s anticipated impact.

      Manufacturers Restricting 340B Sales to Contract Pharmacies

      • Abbvie
      • Amgen
      • AstraZeneca
      • Boehringer Ingelheim
      • Eli Lilly
      • Merck
      • Novartis
      • Novo Nordisk
      • Sanofi
      • UCB
      • United Therapeutics
      • and more…